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The importance of preventing account takeovers

With data breaches happening all the time, online businesses need to be equipped to manage the different types of fraud threats that result from these breaches. One of these threats is account takeover.

The importance of preventing account takeovers

One of the biggest threats facing online businesses around the globe is account takeover. Account takeovers (ATO) happen when a fraudster uses the credentials of a genuine user to gain access to multiple accounts of theirs, and misuse them.

The fraudster is then able to access the account details, potentially changing them, and will more often than not make a purchase using the card on the account. This means that not only are genuine customer cards being used by fraudsters, but they’re doing so from the cardholder’s account - read more about this here.

These details, like stolen cards, are found on the dark web following a large data breach and then purchased by fraudsters to be used across merchants since many consumers use the same login details for multiple online accounts. This can create a frenzy of fraudulent activity on a merchant’s platform in addition to the payment fraud already plaguing them.

With the data breaches not stopping anytime soon, online businesses need to educate themselves on new threats like ATO, as well as get adequate tools in place to protect their business. For more information on ATO, read our blog "An intelligent response to account takeover" or download our guide to account takeovers here.

Learn more about online payment fraud here. To learn more about how account takeover works, check out our insights page here.

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